EvaNeT / nonprofit marketing

Make the next step easy to find.

Search and social programs for nonprofits, with a defined monthly scope, visible decisions, and reporting your team can use.

Management fees only. Ad spend is billed separately.

Illustrative work plan / month 01

A plan you can inspect.

01
Find the opportunityReview donor and volunteer journeys, search terms, channels, and tracking.
02
Publish with purposeBuild campaigns, creative direction, and a content calendar around agreed goals.
03
Measure what changedReport conversions and audience response, then agree on next-month actions.
Strategy → execution → review

The work, not just the channels

Each month leaves something useful behind.

Your team can see the plan, the live work, and what the results suggest doing next.

01 / PlanningAudience and keyword map

Organized around the actions people can take with your organization.

02 / ExecutionCampaigns and calendar

Approved messages, scheduled work, and clear owners.

03 / ReviewMonthly performance brief

Conversions, top queries or posts, landing page response, and the next plan.

Three service channels

Choose the work that fits the goal.

01 / Channel

Search ads and SEO

Meet people already looking to donate, volunteer, attend, or use your programs.

Monthly deliverables
  • Keyword strategy and search campaign plan
  • Weekly query review, negatives, and optimization
  • Conversion tracking and an SEO improvement backlog
  • Monthly performance report
02 / Channel

Paid social

Reach and retarget the audiences most likely to act on your mission.

Monthly deliverables
  • 2–4 campaigns per month with weekly optimization
  • 4–8 ad variants with copy and basic creative direction
  • UTM and pixel tracking plan
  • Monthly performance report
03 / Channel

Social media

Keep your community informed with a steady, planned publishing rhythm.

Monthly deliverables
  • Content calendar and monthly planning
  • 12 posts per month as a starting point
  • Light community management
  • Monthly insights and next-month plan

Starting prices

Scope and spend stay separate.

These are management and strategy starting prices. We confirm channels, creative needs, tracking access, and deliverable counts before a proposal.

Monthly / individual channels

Search ads and SEO$1,500/mo+
Paid social$1,500/mo+
Social media$1,000/mo+

Monthly / bundles

Search + paid social$2,700/mo+
Search + social media$2,250/mo+
All three channels$3,400/mo+

Optional one-time setup

Search / Grants setup

Conversion tracking, initial campaign structure, keyword map, and Google Ad Grants eligibility or application support when applicable.

$2,500
Ad spend is billed separately, except Google Ad Grants when eligible. Grant eligibility and policy compliance are required. Results are not guaranteed. Creative production beyond the included allotment is scoped separately.

Questions

Before we start.

Is this tailored for nonprofits?

Yes. We prioritize donation, volunteer, event, and program journeys, with reporting your team can share with stakeholders.

Do you support Google Ad Grants?

For eligible nonprofits, grants can be part of the search program. Eligibility and policy compliance requirements apply.

Do you provide creative?

The packages include copy and basic creative direction. Video, photo shoots, and advanced design are scoped separately.

What do you need from us?

Access to your site, analytics, and ad accounts, plus timely approvals on messaging and creative.

Next step

Begin with your goals and channels.

We will map the work, confirm tracking, and recommend a scope that fits your organization.

Ask about marketing
Nonprofit Marketing Engagement | EvaNeT